The Best Month to Buy Used Gear (And 3 Months to Avoid)

Treblemakers5 min read
buying guideseasonal pricingused guitarsmarket timinggear deals

The guitar you want exists at the price you want to pay. The question is whether you're looking at the right time.

Used musical instrument prices follow seasonal patterns almost as predictably as airline ticket prices. Once you know the calendar, you can time your search to catch the market at its most favorable — or at minimum, avoid the months where you're fighting against peak prices.

The Annual Price Calendar

Here's how used guitar prices typically move through the year, based on market observation and seller behavior patterns:

December — Avoid Buying

December is the worst month to buy used musical instruments as gifts or for yourself.

Why: Gift-buying season drives demand up significantly. Parents buying for kids, spouses buying for partners, and people treating themselves to Christmas presents all converge on the same market in the same six weeks. Sellers respond by holding firm on price and occasionally raising it.

Guitar Center Used moves quickly in December and rarely discounts. Reverb and eBay listings move at strong prices because there are always motivated buyers.

If you must buy in December: Buy early in the month (first two weeks) before the buying frenzy peaks. Or buy very late in the month (Dec 27-31), when holiday shopping is over but the New Year listing surge hasn't started.

January — Avoid Buying

January is when the Christmas money lands and creates a double-sided price spike.

Demand side: Buyers flush with Christmas cash, gift cards, and birthday money (January birthdays are common) enter the market in force.

Supply side: Two things happen simultaneously. First, people who received unwanted or duplicate gifts list them. Second, sellers who held firm in December list their guitars knowing January buyers are motivated.

The result: prices spike 10-15% in January, and good deals move instantly. The "New Year, new me" phenomenon also drives musicians to list gear they're upgrading from, but this doesn't create deals because buyers absorb the supply quickly.

Exception: Very late January (last week) starts cooling. If you need something in January, the 28th-31st window is better than the 1st-21st.

February-March — Good Time to Buy

Post-holiday prices normalize. The January gift money has been spent, the "new year resolution" buyers have made their purchases, and the market settles into its annual baseline.

February and March are reliable buying months because:

  • Supply is still elevated (post-holiday listing surge hasn't fully cleared)
  • Demand has normalized from the January spike
  • Sellers who didn't sell in December/January are more motivated to deal

A guitar that sat at $550 in January might move to $510-520 in late February. That seller has been watching it not sell for two months and is ready to be reasonable.

April-May — Slight Buyer Advantage

Tax refund season brings more sellers to market. Working musicians and gear owners who need cash use tax refund timing to make decisions — sometimes selling gear they've been sitting on, sometimes buying upgrades.

The supply increase in April-May keeps prices modest. This is a good window, particularly for mid-market instruments.

Watch for: College students selling gear at semester end (late April/early May). These sellers are motivated by moving and cash needs, and they often undervalue what they have.

June-July — Neutral

Summer camp season drives beginner demand for budget instruments ($100-300 range). Mid-market and higher-end gear is fairly neutral in pricing.

Guitar prices don't drop significantly in summer but they don't spike either. A fine time to buy with no particular advantage or disadvantage.

August-September — Best Time to Buy

This is the single best buying window of the year, and the effect is most pronounced in mid-August through mid-September.

Why August wins: Three forces align:

  1. Back-to-school cash needs. College students, parents with fall expenses, and musicians who played summer gigs and need to cover fall bills all become motivated sellers. These sellers need cash more than they need the guitar.

  2. Post-summer inventory clearance. Gear accumulated over summer is listed in August. Garage sales, estate sales, and family clear-outs all peak in late summer.

  3. Low buyer competition. August is family vacation month. The casual weekend guitar buyer is at the beach. Serious buyers take advantage of reduced competition.

The actual price impact: we observe 8-12% below-average prices on mainstream instruments in August. A Player Stratocaster at $490 average becomes $430-450 in August. A Les Paul Studio at $850 average might be $750-780.

The August-September strategy: Set price alerts 10-15% below average market price for anything you want. Check in consistently. You'll catch sellers who need to move things quickly.

October-November — Rising Prices, Watch the Curve

Holiday demand starts building in October. Sellers sense the incoming gift season and firm up pricing. Prices rise 5-8% through November as the holiday buying season approaches.

November is also when Guitar Center and Musician's Friend run pre-Black Friday promotions on new gear, which can reduce demand for used instruments temporarily. This creates a brief mid-November window where used prices soften slightly before the holiday rush.

Day of Week: The Underrated Variable

Beyond the seasonal calendar, when during the week a listing goes live materially affects the final price.

Tuesday and Wednesday listings close at 5-10% lower prices on average than weekend listings.

The mechanism: weekend browsers are casual buyers who impulse-purchase at whatever price they see. Mid-week browsers are deliberate buyers who've been researching and know exactly what they want to pay.

A guitar listed on Saturday morning at $500 attracts impulse buyers who might pay that. The same guitar listed Tuesday morning at $500 gets viewed by researchers who know $450 is the real price and will offer accordingly.

Practical use: Watch for new listings early in the week that haven't gotten immediate offers. The seller priced for weekend traffic; you can offer 10% below and often get it.

Setting Up Alerts for the Best Windows

The most effective strategy combines seasonal timing with saved search alerts:

  1. Identify what you want and a target price (typically 12-18% below average market price)
  2. Set that as a saved search alert on Treblemakers or directly on Reverb/eBay
  3. Check the alert more frequently in August and February
  4. Be ready to move quickly — deals at below-average prices move fast regardless of season

The combination of the right season, the right day, and a prepared buyer is how you get genuinely great deals on used gear. Browse used electric guitars and start your search — saved alerts on Treblemakers cover Reverb, eBay, Guitar Center, and more simultaneously.

Ready to find your next instrument?

Search across Reverb, eBay, Amazon and more — all in one place.

Start Searching